Here are v5 digital's 2 cents - the best coffee-break reading!

Hi Friends of V5 Digital, as the summer sun fades, a new season brings new possibilities.
V5 Digital is thrilled to bring you My 2 Cents, where we give you our two cents and the latest in digital. We aim to inform you with inspiring content, while connecting with our online community.


There is something about fresh autumn air that leaves one a little bit restless to work on new projects, grow your business, and see the kind of investment returns you deserve.


Marketers love the hustle but are not immune to the tremendous pressure of the bottom line. They need to substantiate their budget requirements because marketing is more of a cost centre than a profit centre.


In this issue, we aim to relieve a bit of that pressure by providing you with the information and expert advice you need in order to use email marketing intelligently and effectively to increase your ROI.


We jump straight into it, with the upcoming episode of our V5 Africa Webinar series. This time we have a front-row seat to learn about the secret sauce of email marketing and lead generation from Melaina Gross. As the founder and director of Cantaloupe Digital, Melaina unveils insider insights into how you can improve your email marketing campaigns.


The marketing landscape can change rapidly from year to year. Avoid getting left behind by taking a look at the Top 10 Marketing Tips for 2022. Find out how telling stories and hijacking hashtags could be used to turn searchers into clients.


We take a look at 4 Business Marketing Tools that Generate More Leads. Are your clients hitting the delete button as soon as your email hits their inbox? Discover how to get around this.
Simply put, emailing can make you money, but you need the right tools to turn a $1 investment into a $38 profit. We find the Right Email Marketing Tools to Reach Your Customers. Make sure that every email you send puts money in the bank.


Catch the replay of our V5 Africa webinar series, where Steven explored how Bitcoin is moving into the digital mainstream and how these trends can be used to your advantage.


Lastly, we are overjoyed that we get to welcome some new digital trailblazers to the V5 Digital Family and cannot wait to use the Power of Digital to transform their futures.
As F. Scott Fitzgerald reminds us, “Life starts all over again when it gets crisp in the fall.” So use the motivation of a new season to work towards the future you have always wanted.


V5 Africa: The Secret Sauce to Email Marketing and Lead Generation


Melaina Gross believes that Email Marketing is not as easy as it once was. This expert in her field believes you really need to know your stuff in order to use the powerful channel of email marketing to your benefit. Join us as we combine the key ingredients you’ll need for flop-proof email marketing and lead generation


Top 10 Marketing Tips for 2022


Any industry that relies heavily on technology has major changes year after year. Marketing is one of those landscapes that changes so quickly, it’s challenging to keep up with the best practices. Here are 10 marketing tips to optimize your strategy this year, based on the latest trends.



4 Business Marketing Tools To Generate More Leads


Take a look at the four pillars important to any marketing strategy on a budget: Google Analytics, marketing automation, an email marketing platform, and search engine optimization are essential business marketing tools for any growing business.


Optimizing and Testing your Email Campaigns


It can take a lot of trial and error to get your email marketing strategy delivering the results you want. The last thing you want is a scattershot approach.  If you treat each campaign separately or make dramatic changes every time, you’ll confuse your audience and miss out on valuable data that could help you improve.


Finding the Right Email Marketing Tools to Reach Your Customers


Email marketing has an average ROI of 3,800%, firmly setting it apart as the single most sound marketing-investment channel available. However, not everyone is using it effectively. Make sure your returns are above average by using the right email marketing tool - from our Partners at Salesforce.



V5 Africa is in full swing, here’s what you’ve missed in episode nine


Countless experts have addressed the how, where and what of Bitcoin. Our most recent V5 Africa Webinar with Keynote Speaker Steven Torok showed us why we should start paying more attention to Bitcoin and Digital currencies and what role they play in these disruptive times.


How to Choose the Best Colour Schemes for Email Marketing


With the help of colour theory, your choice of colour scheme could affect how your clients feel and behave towards your brand. Harness this simple hack to impact how buyers perceive your marketing campaign



We help businesses and brands transform to the Power of Digital


We are proud to work with these digital customer trailblazers. We can’t wait to welcome you to our family, as well.


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