Tech Investments On The Rise

Cybersecurity is a major concern during the pandemic.

Technology: Challenges And Investments

As the COVID-19 pandemic presses on, reliable technology continues to play a crucial role in how companies operate. This month, we examine technology-related challenges and investments. What factors are most important when considering upgrades? Read on to find out.

Security is a major concern during COVID-19. Over half of Senior Executives and IT Decision Makers cite security as the most common tech challenge their companies have faced due to the COVID-19 pandemic.

Data Among Respondents in The US & Canada

For the average business professional, the most common tech issues relate to virtual meetings and internet connectivity. As the pandemic has progressed, these technologies have become vital for conducting business as usual under unusual circumstances.

Data Among Respondents in The US & Canada

Data Among Respondents in The US & Canada

The increased use of virtual communications software likely contributed to technical issues companies have experienced throughout the pandemic. Ring Central, Microsoft Teams, Zoom and Webex have seen an increase in usage since April 2020.

Data Among Respondents in The US & Canada

When it comes to cloud products, 1 in 3 professionals note that their company is either looking to do a complete overhaul of current products or enhance current offerings.

Data Among Respondents in The US & Canada

Cloud computing will be a critical technology in a post-COVID world, and more

than 6 in 10 professionals say Microsoft is their company's current Cloud provider.

Data Among Respondents in The US & Canada

Cost and trust are the most important factors when considering upgrades to current cloud infrastructure. More than 1 in 3 professionals indicated customer service and breadth of offerings are also important.

Data Among Respondents in The US & Canada

The number of businesses professionals returning to the office has more than doubled since April.

Data Among Respondents in The US & Canada

Confidence in personal business and job security show a slight dip but remain steady over the past three months.

Business Confidence: How confident are you with the current state of your business? [Average score based on a 1-10 scale with 10 being the highest confidence]

Job Security: How confident do you feel about your job security? [Average score based on a 1-10 scale with 10 being the highest confidence]

Business climate: Do you feel the business climate is getting better? [Average score based on a 1-10 scale with 10 being “Getting Better”]

Data Among Respondents in The US & Canada

Professionals in the finance industry have the highest confidence in the business climate.

Business climate: Do you feel the business climate is getting better? [Average score based on a 1-10 scale with 10 being “Getting Better”] Data Among Respondents in The US & Canada

About Us

Captivate Office Pulse research offers marketers timely insights from a proprietary panel of business professionals, managed by our partners at Vision Critical. The Office Pulse panel of more than 8,000 influential consumers and business decision makers includes C-level executives, millennials, middle management, small business owners, working women and working moms.

Contact Us

Kavita Chan
Research Director
Kchan@captivate.com

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