Online clothing purchases have nearly doubled!.
 
 

 

 

 

 

Retail

 
 
The retail environment from clothing, to home improvement supplies, and everything in betweenhas been transformed as a result of the pandemic. How often are consumers shopping retail? Where are they shopping?

Keep reading for exclusive retail trends from our panel of business professionals.

 
 
 
 

Online clothing purchases has nearly doubled. Today, nearly 2 in 3 professionals primarily purchase clothing on websites or apps.

 
 

Although credit/debit cards are used for most clothing purchases in-store, 1 in 3 Sr. Exec+ use mobile wallets.

 
 

Nearly half of high-income professionals spend $100+ on online marketplaces per month. Amazon, Etsy, eBay, and Rakuten are leading online marketplaces among professionals. 

 
 

2 in 3 professionals purchase beauty products. More than half are purchasing at Target.

 

 
 

Half of professionals who shop for beauty products make a purchase every 2-3 months. Among those who shop monthly, 1 in 5 spend $100+ on average.

 
 

90% of professionals are spending the same or more on groceries than they did before the pandemic. 2 in 3 spend $100+ on groceries per week. 

 
 

Professionals without children tend to shop for groceries during the week while professionals with children shop on the weekend. 

 
 

         Trader Joe's, Costco and Target are where most professionals purchase their groceries.

         High-income professionals shop at Trader Joe's or Whole Foods. 

 
 

 
 

4 in 10 coffee/tea drinkers primarily purchase coffee/tea in-store or in-app. 

 
 

 
 

The majority of professionals purchasing coffee/tea in store do so at Starbucks. Half purchase at Dunkin' while 1 in 4 purchase at McDonalds.

 
 

Confidence in the overall business climate remains steady.

Business Confidence: How confident are you with the current state of your business? [Average score based on a 1-10 scale with 10 being the highest confidence]

Job Security: How confident do you feel about your job security? [Average score based on a 1-10 scale with 10 being the highest confidence]

Business climate: Do you feel the business climate is getting better? [Average score based on a 1-10 scale with 10 being “Getting Better”]

 
 

Confidence in the overall business climate is above average among finance and tech professionals.

Business climate: Do you feel the business climate is getting better? [Average score based on a 1-10 scale with 10 being “Getting Better”]

 
 
 
 

 

 

 

 
 

OFFICE PULSE TRIVIA

AFTER ___, COFFEE IS THE MOST SOUGHT AFTER COMMODITY IN THE WORLD.

 
 
 

  

 

 

 

 

 
 
 
 
 

About Us

 
 
 
 
 

Captivate Office Pulse research offers marketers timely insights from a proprietary panel of business professionals, managed by our partners at Alida. The Office Pulse panel of more than 8,000 influential consumers and business decision makers includes C-level executives, millennials, middle management, small business owners, working women and working moms.

 
 
 

Contact Us

 
 
 
 
 
Kavita Chan
Research Director
KChan@captivate.com

 

 
 

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