Read about a client campaign and internal landing pages!
Thank you for tuning in to the second issue of our Marketing Automation e-newsletter. We know the platform can be daunting, and that's why we want to provide you with resources to make it the best fit for you and your financial institution. Don't forget to bookmark The Hub now and refer back to it anytime – and, as always, let me know if you have any questions!
Client Spotlight
Our client did a refer-a-friend campaign using landing pages and emails to generate new accounts, while also engaging with their existing accountholders by rewarding them with a sweepstakes package.
Platform Feature – Internal Landing Pages
Did you know we can build landing pages for your team to use internally? Most clients think of using landing pages for their accountholders, which is great, but there's so much more you can do. Here are two great examples:
Make your onboarding INSTANT.
We can set up a page where your team can input a new accountholder's name, and it will automatically trigger a welcome email.
Send out e-brochures.
We can also create a landing page for team members to send out pre‑designed e‑brochures. That way, when employees are conversing with accountholders, they can simply enter an individual's email address into the landing page, indicate which e-brochure to send and voilà!
Get started today! Email your account executive and ask to discuss these options in more detail.
Pro Tip: Use Direct Mail With Your Marketing Automation
Pair your email campaign with direct mail to increase responses, re-engage accountholders and collect updated information. Use a landing page that we'll throw in for free!
