Happy New Year! Based on 2020, we’re probably all entering the new year with an air of caution. But there’s plenty to look forward to and to be excited about.

It was a difficult year. We found ourselves in an unprecedented situation. It affected people, businesses, and society. What strikes me and excites me about the future is our ability to adapt to these situations. I’ve written a blog post reflecting on 2020 that you can find, here.

It is impossible to say exactly what 2021 will bring. But those who embrace a change mindset are set to succeed. The ability to be ready for change, and to react according to market conditions will be a great advantage moving forward.

This month's reads are based on this change mindset. What better way to celebrate the first newsletter of the new year than with a glass of champagne? The first read takes us to France and an industry where we can draw similarities to the construction industry. We also take a look at Deloitte’s predictions for the E&C industry in 2021.
 
This Month's Key Questions: 
  1. How can organizations with long legacies in the construction ecosystem initiate and drive change in the industry?
  2. How can your business overcome the five myths about resilience to start building a business armed for the future?
  3. What digital trends do you think will influence the construction industry in 2021?

 
 
 

INDUSTRY LEADERS: IT'S TIME TO STEP UP

 

HBR: "Research: Which Firms Are Allowed to Be Disruptors?"

 
We expect industry newcomers to take the lead in implementing change. But have we misplaced this expectation? According to research from HBR, industries are looking for disruption in the wrong places. Although this article is about the Champagne industry in France we can draw similarities to the construction industry. Both are industries with prideful histories and structured processes. Newcomers will not have the industry expertise needed to create impactful change. But organizations with long legacies will be able to convey the importance of progression. It’s an interesting perspective on disruption. It illustrates how large industry players will need to play a role in implementing new processes to drive real change.
 
 
 
 
THE 5 MYTHS ABOUT BUILDING A RESILIENT ORGANIZATION
 

Bain & Company: "Getting Business Resilience Right

 
Building your strategy around resilience is becoming an ever more present strategy. The impact that we've experienced from COVID-19 is not the only factor that drives this change. It is the ever-changing market dynamics that create the need for resilience. This article from Bain & Company outlines five myths that stop businesses from investing in resilience and what companies can do to overcome them. Building a resilient organization is no simple task. But, if you can develop a long-term approach. Combined with commitment to change, you are on the right track.
 
 
 
 
SOLVING INEFFICIENCIES THROUGH DIGITAL INVESTMENTS
 

Deloitte: "2021 Engineering and Construction Industry Outlook"

 
The pandemic has shown how resilient the E&C industry is. We have faced changes in processes and halts in the global supply chains. But this outlook by Deloitte shows us why we have reason to look forward to the new year. One trend for the coming year is investment in digital technologies. By doing so, we seek to eliminate our inefficiencies. But, we can no longer invest in standalone projects that have no real impact. Instead, our investments will need to impact large-scale business operations. Take a look at this 2021 outlook, and prepare your business for the new year.
 
 
 
If any of these articles have sparked any ideas or questions that you may have, please reach out to me. Initiating conversation and creating awareness is how we will be able to succeed in our journey of eliminating downtime.
 
- Søren Brogaard, CEO Trackunit
 
 
 
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