This week's best articles, alongside short snippets of miscellaneous interestingness that you won't want to miss out on.

Volume XIX
JUST A THOUGHT 

"Making excuses for why a crisis occurred is not the same thing as discovering the reason it happened in the first place."


-Jonathan Bernstein

 
 
From the Editor

ON ROSEANNE... 

“If they didn’t have a plan already in place, that was one of the most rapidly executed and highly impactful responses I’ve ever seen in my thirty years of crisis management practice. I think this is a scenario that could have actually happened: Someone in their crisis team picks up immediately, they grab their plan, it says to confer by phone, and the head of the team asks, ‘Is it DEFCON 3, 2, or 1?’ According to Bernstein, it’s highly likely that ABC had a Barr-specific plan in place, and that insta-firing Barr and canceling the show is almost certainly a Defcon 1 response—a reaction to something that would cause irreparable damage to the company’s reputation.


-JONATHAN BERNSTEIN, speaking with WIRED magazine


 
 

BLOGS

 
 

The rules many people assume reporters must follow simply don't exist...





 

Breaking down how Starbucks navigated a racially charged crisis...




 
 

Failure to avoid a predictable problem led to trouble for Whole Foods...





 

Anticipating negative reactions to advertising is a must today...



 
 

INTERESTED IN REPRINTING BCM ARTICLES OR BLOG POSTS? 

We're happy to give permission for materials to be reprinted in hard copy or online! If you find something you would like to reprint, simply submit a request to jonathan@bernsteincrisismanagement.com
 
 

About Us


 
 

JONATHAN BERNSTEIN
President of Bernstein Crisis Management


 

ERIK BERNSTEIN 
VP of Bernstein Crisis Management


 
 
 
 

Legal Disclaimer (aka the small print)


All information contained herein is obtained by Jonathan Bernstein from sources believed by Jonathan Bernstein to be accurate and reliable. 

 

Because of the possibility of human and mechanical error as well as other factors, neither Jonathan Bernstein nor Bernstein Crisis Management is responsible for any errors or omissions. All information is provided "as is" without warranty of any kind. Bernstein Crisis Management and Jonathan Bernstein make no representations and disclaim all express, implied, and statutory warranties of any kind to the user and/or any third party including, without limitation, warranties as to accuracy, timeliness, completeness, merchantability, or fitness for any particular purpose.  

 

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A service of this newsletter is to provide news summaries and/or snippets to readers. In such instances articles and/or snippets will be reprinted as they are received from the originating party or as they are displayed on the originating website or in the original article. As we do not write the news, we merely point readers to it, under no circumstance shall Bernstein Crisis Management or Jonathan Bernstein be liable to the user and/or any third party for any lost profits or lost opportunity, indirect, special, consequential, incidental, or punitive damages whatsoever due to the distribution of said news articles or snippets that lead readers to a full article on a news service's website, even if Bernstein Crisis Management or Jonathan Bernstein has been advised of the possibility of such damages. Authors of the original news story and their publications shall be exclusively held liable. Any corrections to news stories are not mandatory and shall be printed at the discretion of the list moderator after evaluation on a case-by-case basis.


 

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