Spring Ahead With Belvoir Media Group

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NEWS AND INSIGHTS FROM RMI DIRECT MARKETING March 2021

Spring Ahead With Belvoir Media Group

Belvoir Media Group produces 25 magazines and newsletters that cater to subscribers who are passionate about flying, sailing, pets, home, hobbies and firearms.

With a suite of 30 data cards, RMI allows access to a combination of individual titles as well as a Corporate Database with over 550,000 active paid subscribers. The extensive demographic and psychographic data provides a unique audience for almost any campaign.

Continuations on the Corporate Database include Publishers of Food, Nutrition, Fashion and Finance publications, membership and sweepstakes offers as well as many regional and political non-profits.

Contact Rob Kenny for a segment recommendation today.

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UPDATES

Meet Your Mailer's Diverse Needs with Publishers Network

Last summer, RMI launched Publishers Network, a new database exclusively comprised of publishing clients. The file updates this month and has experienced a flurry of activity which produced some pleasant surprises.

Rob Kenny, Account Executive said, "The goal of any database is to deliver diversified usage in secondary markets to our list owners. We are pleased to see continuations in the political and philanthropic categories with Association of Mature American Citizens, Center for Study of Services, Children’s Hospital of Philadelphia, and SPCA of Texas to name a few."

"Testing has been very active, with usage from Campus Crusade for Christ, Catholic Relief Services, Community Food Bank, Littleton Coin, MSPCA, National Multiple Sclerosis Society, National Wildlife Federation, New Mexico Magazine, The New Yorker, PVA, Salvation Army, Shriners Hospital and SPCA."

Kenny concluded, "There are seven separate data cards with strong segmentation and over 300 enhancements to meet your mailers needs."

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The Winfield Collection Accepting Blow-Ins for 2021

The Winfield Collection is now accepting blow-ins for the 2021 calendar year. Reach active catalog buying woodcrafters purchasing patterns and supplies for their hobby. These crafters range from beginners to advanced and are always looking for something unique and special to try their talents on. Many of these buyers produce significant enough woodcraft products to sell at fairs, craft stores, flea markets and gift shops. Contact Kayle Plotkin or Deb Tether to learn more about scheduling a test.

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NEWS YOU CAN USE

20 Amazing Women Featured in Guideposts

In its 75-year history, Guideposts has celebrated powerful women of faith from all walks of life. In honor of Women's History Month, Guideposts takes a look back at 20 amazing women who have graced the cover of Guideposts magazine. These women share their inspiring tales of overcoming obstacles, contributing to their communities, serving our country, and making their dreams come true. Read the full article here.

Hunting for the

Luck of the Irish

Birmingham, Alabama native Frankie Osborn has a lot of luck. She's turned the hunt for 4-leaf clovers into a hobby. Osborn has amassed a collection of 65,000 pressed clovers four-leaved and up, including two prized nine-leafers. According to Irish lore, should you have the good fortune to find one, the four leaves stand for faith, hope, luck and love. Read full article from Garden & Gun Magazine here.

View Garden and Gun Datacard.

Celebrate Women's History Month with AAUW

March is Women’s History Month, established by Congress to "celebrate contributions women have made to the United States." Find out more about Women's History Month here. The American Association of University Women is a nonprofit organization that has been at the forefront of advancing the equality of women and girls through education and advocacy. Their member and donor lists have recently updated. View AAUW's Datacards: donors, members.

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